Stories - Gold Prices Are Soaring: What Does This Mean for Your Jewellery?

Gold prices continue to rise, with an impressive 40% increase since early 2024. The symbolic threshold of $3,000 per troy ounce (31.1 grams) is getting closer. If you bought gold in 2020, its value has nearly doubled. But what does this mean for the jewellery market and your pieces?

Why Is This Happening?

In times of economic uncertainty, driven by war and political instability, people turn to gold as a safe haven – and this time is no different. Central banks and investors are buying physical gold, pushing prices higher. The greater the demand, the higher the price. This also impacts the jewellery industry: rising gold prices can make jewellery more valuable but also increase production costs.

Will Prices Keep Rising?

Yes, the upward trend is expected to continue. It’s a self-reinforcing cycle—investors, businesses, and institutions keep buying gold for its stability. However, this can change rapidly, depending on how global events unfold.

Despite the surge in gold prices, our sales remain unaffected. We continue to offer exquisite gold jewellery—not just as stunning statement pieces that elevate your outfit, but also as a valuable investment for the future.

What Does This Mean for Your Jewellery?

If you're considering purchasing gold jewellery, now might be the perfect time. As raw material prices rise, jewellery becomes more valuable, making it not just a beautiful accessory but also a smart investment. Do you have gold jewellery you no longer wear? This could be the ideal moment to have it redesigned into a unique, bespoke piece at byJacky.